Strong evidence of users’ needs is the launchpad for design to rocket forward. The product manager’s ability to gather evidence…
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It is not commonly asked of designers to understand the architecture of the software for which they are crafting a…
Comments closedOne of the initiatives most beneficial to the design process is establishing a partnership with the sales team members in…
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A software product in its early stages may not have sufficient functionality to yield usage data broad enough to reveal…
Comments closedUser feedback cannot be captured when there are no established channels of communication with the end users. This is an…
Comments closedDepending on team dynamics, in my experience, Back End Software Engineers have typically shunned being involved beyond a certain point…
Comments closedSometimes the departure of key team members tears the fabric of best practices. When adaptation to this situation requires spreading…
Comments closedOne of the defining factors to great design outcome is – of course – the execution. In addition to Front…
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