A software product in its early stages may not have sufficient functionality to yield usage data broad enough to reveal…
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User feedback cannot be captured when there are no established channels of communication with the end users. This is an…
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Experts define branding as the result of interacting with the business. It’s the impression left. The idea a person holds…
Comments closedNot thinking of the brand as an overall user experience fails to frame how prospects actually evaluate products. I remind…
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